This is the 2nd in a 5-part series with Gen Z Coffee Professional and Director of Coffee at Lulu's in Bath, UK, Hassan Almasalmeh. In this series of the podcast, Hassan and Lee explore "The Future of the Coffee Industry From the Perspective of Gen Z" in the hopes of shedding some light on how the upcoming generation of business owners and professionals hope to mold and grow the industry and the coffee supply chain.

In this episode of the series, Lee asks Hassan how he sees the coffee industry changing over the next decade and what the main motivations are for Gen Z as they grow within businesses and the coffee industry.

Find Hassan and Lulu's Coffee here:

LinkedIn: https://www.linkedin.com/in/hassan-almasalmeh-170b2b24a/

Instagram: https://www.instagram.com/hassanmas300/ and https://www.instagram.com/lulucoffeeuk/

https://www.mapitforward.coffee

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🤑 This episode is brought to you by Map It Forwards education session "Communications Training for Coffee Teams". Dramatically shift the way your team communicates with this training. Money-back guarantee results. Click here to register for more information: https://mapitforward.coffee/trainingforcoffeeteams

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