Alejandro Cadena is the CEO of green coffee importing and exporting company Caravela coffee and is based in Colombia. Connect with Caravela @caravelacoffee and https://www.caravela.coffee

Article by Alejandro Cadena, CEO from Caravela Coffee on the subject of needing to shift consumer prices after the frost events in Brazil https://caravela.coffee/project/a-pivotal-moment-for-specialty-coffee/

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SPONSOR: BARATZA

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This episode of the MAP IT FORWARD podcast is brought to you by manual brewing grinder manufacturer, Baratza. The company that’s known for innovation, value, quality, and consistency. Baratza designs precision burr grinders with a small footprint - perfect for both home and commercial environments. Head to www.baratza.com to pick up your favorite grinder today or enquire about becoming a wholesaler of Baratza grinders. Baratza - We Grind, You Brew.

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