This is the 2nd episode of a five-part series with André Eiermann. André is the 2017 Swiss National Barista Champion, a published author, Victoria Arduino Australia general manager, and a highly experienced specialty coffee industry veteran of more than 20 years. In this series, Lee and André will explore the gap between the specialty and commercial coffee industries.

In this 2nd episode of the series, André helps us navigate what lessons the commercial coffee industry have to offer the specialty coffee industry about going to market.

Follow André on Instagram https://www.instagram.com/andre_eiermann/

Read the scientific paper "Extraction of single serve coffee capsules: linking properties of ground coffee to extraction dynamics and cup quality" here: https://www.nature.com/articles/s41598-020-74138-1

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