This is the 4th in a 5-part series with specialty coffee consumer, Brian Gaffney. In this series, Brian and Lee explore "What makes coffee specialty, from the lens of the consumer?".

In this 4th episode of the series, Brian gives us insight into what he believes specialty coffee is getting right and where it's failing to meet the consumer and invite them into the specialty coffee experience.

Connect with Brian on social media at:

https://www.instagram.com/coffee_adjacent

https://twitter.com/coffee_adjacent/

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