[This Week On The Podcast] "Pakistan, An Emerging Coffee Market" with Faisal Khan from Nomad Coffee Studio
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Welcome to another series on The Daily Coffee Pro Podcast by Map It Forward podcast for the week commencing Feb 10, 2025!
🎙 New Podcast Series: Pakistan’s Coffee Industry is Rising
This week on The Daily Coffee Pro Podcast, we dive into Pakistan’s specialty coffee scene with Faisal Khan, founder of Nomad Coffee Studio, Pakistan’s market leader in specialty coffee.
Why does this matter? Pakistan is an emerging coffee market, and Faisal is leading the charge in building an intentional, long-term coffee industry. In a time of significant market volatility, Faisal has lots to share about how the Pakistani industry is leaning into its emerging market status and not matching the wider global status quo to achieve the success it’s experiencing.
Watch the full series:
Why you should care: Whether you're a roaster, farmer, or trader, Pakistan’s coffee market is shaping up to be a major player in the global industry and can offer insight into alternative approaches that challenge business practices that haven’t been working in your local market.
🚨 Coffee Hits 430+ on the C-Market—What This Means for YoU
The C-Market just crossed 430 multiple times this week, and this isn’t just a spike or a issue that’s going to resolve itself in a few weeks as some are claiming—it’s a serious supply issue. Here’s how different parts of the industry are being affected:
☕ Coffee Growers – If you have coffee left to sell, this is your moment. But beware of traders, governments, and big companies pressuring you to lower your prices.
🚢 Exporters & Farmers Who Process Others’ Coffee – Reports suggest very little supply left in most growing regions due to:
Climate & water shortages
Expensive or unavailable labor
Farmers holding onto supply for better prices
Coffee being stolen and sold on the black market
🔥 Small/Micro Roasters Who Depend on Spot Coffee – Spot coffee is drying up. For those who depend on spot coffee, we are hearing that there is almost none available. This may mean that no matter how deep your pockets are, you may not be able to run your business due to a lack of supply
💸 Speculators Expecting a Sell-Off? – Even if traders dump contracts, there’s still a real supply issue. If you’re waiting for prices to drop... good luck. You can hear a deeper dive on the complexity of this here
⏳ Traders & Large Roasters – Financing coffee at these prices could bury these folks if risk isn’t managed carefully.
📢 This is the most volatile coffee market we’ve ever seen. How is your business preparing?
🚀 Join the Next "Grow Your Coffee Business" Mastermind Group
If you're feeling the pressure of this market, you’re not alone. Our next mastermind group starts in March, built for coffee business owners navigating uncertainty.
”This coaching course was a game-changer for Truth or Dare Coffee Roasters. As a startup, we began with passion but lacked clarity on key questions: What problem are we solving? How do we navigate green bean pricing and market saturation? And how do we build a sustainable brand?
Over three months, we gained essential insights into brand development, market positioning, and sustainable growth. The collaborative group environment and Lee's candid, experienced guidance helped us refine our pricing strategy, target market, and product goals.
We left with a clear vision, practical strategies, and the confidence to make 2025 our breakout year. This course was an invaluable investment, and we highly recommend it to any entrepreneur starting or scaling a business." - Graig AD, Truth or Dare Coffee Roasters
📩 Join Us in Moving Coffee Forward
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Peace, Love, and Peanut Butter,
Lee Safar
Founder, Map It Forward
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