EP 661 Jonas Ferraresso - Different Approaches For Farming Coffee - The Daily Coffee Pro Podcast by Map It Forward

Join the live global event, "Introduction to Regenerative Coffee Farming," an online event in English, Spanish, and Portuguese for coffee producers and the wider coffee industry on October 28, 29, and 30th.

Register now at: https://mapitforward.coffee/workshops

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This is the first episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.

Our guest in this series is returning guest, Brazilian coffee Agronomist, Jonas Ferraresso. Brazil is experiencing an unusual situation in 2024 regarding the production of most agricultural products. In this series, Jonas and Lee explore "The economics of the different ways of growing coffee in Brazil"

The five-episode of this series are:

1. Different Approaches For Farming Coffee - https://youtu.be/pRe56jiAodA

2. The Costs of Different Coffee Farming Systems - https://youtu.be/m3g0UkgDlhM

3. The Future Of Brazil's Coffee Crops - https://youtu.be/-nOeurlNlm0

4. Is Coffee Farming Making Money? - https://youtu.be/6q_hrsm56sY

5. The Change Needed For Coffee Farming - https://youtu.be/7tulFSO3up0

In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar discusses the importance of supporting farmers across all coffee production methods, focusing on sustainability and surviving harsh weather conditions.

Featuring agronomist Jonas Ferraresso, the discussion covers various coffee growing techniques including conventional, organic, agroforestry, and regenerative farming.

The episode highlights the pressing climate challenges faced by Brazilian coffee farmers, with emphasis on temperature impacts and the need for sustainable agricultural practices.

The conversation also introduces a live online event titled 'Introduction to Regenerative Coffee Farming,' aimed at educating the coffee industry about regenerative agriculture. Attendees will learn from experienced agronomists and participate in informative WhatsApp groups to foster continued learning.

00:00 Supporting Farmers Across All Chains

00:31 Exciting Announcement: Regenerative Coffee Farming Workshop

01:59 Introduction to the Podcast Series with Jonas Ferraresso

03:24 Exploring Coffee Growing Methods

05:24 Unusual Climate Challenges in Brazil

09:51 Impact of High Temperatures on Coffee Plants

15:30 Deep Dive: Agroforestry vs. Regenerative Farming

20:19 Why Coffee Professionals Should Care

22:51 Conclusion and Next Episode Teaser

Connect with Jonas here:

https://www.linkedin.com/in/jonas-leme-ferraresso-b5391027/

https://www.instagram.com/jonascoffeeagronomist/

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🤑 This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

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