[This Week On The Podcast] "The Changing Coffee Supply Chain" with Emma Haines from Algrano

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Here’s what’s happening this week at Map It Forward!

The Market

There’s a lot going on, and as the months pass, roaster warehouses around the world are becoming more empty due to supply shortages, logistics issues, funding issues, and high coffee prices.

We expect things to get REAL very quickly, as people who expected “this crisis” would be over by now are having to make decisions about the mortality of their businesses.

As the market gets above 400 again today, and the supply of coffee is expected to be underwhelming this year, we expect that the price of coffee will most likely continue to rise.

(This is not financial or business advice)

Podcast

This week on The Daily Coffee Pro Podcast, our guest is Emma Haines from Algrano, a long-time coffee educator and expert in green coffee trading.

Our guest on the podcast in this series is Emma Haines from Algrano. Emma is a long-time coffee industry educator with a passion for facilitating information about green coffee trading and coffee supply chains. Emma is currently the UK and Europe Sales Manager at Algrano.

Catch the full 5-episode series:

  1. The Traditional Coffee Supply Chain

  2. A Turning Point in Coffee Trading

  3. Navigating Rapid Coffee Market Shifts

  4. Redefining Stakeholders in Coffee Value Chains

  5. The Future of Coffee Value Chains

Connect with Emma Haines and Algrano: Instagram | Algrano

Mastermind Groups - Next Group Starts In May 2025

The Mastermind Groups have been a huge success in the first quarter of 2025. Want to start or grow your coffee business in 2025, learn how to adapt your pricing, secure your supply chain, and more? Our Mastermind Groups may be the support system you’re looking for to help you navigate the volatility of 2025. There will be 8 spots available. Please respond to this email if you’re interested in finding out more or click the button below.

“This coaching course was a game-changer for Truth or Dare Coffee Roasters. As a startup, we began with passion but lacked clarity on key questions: What problem are we solving? How do we navigate green bean pricing and market saturation? And how do we build a sustainable brand? Over three months, we gained essential insights into brand development, market positioning, and sustainable growth. The collaborative group environment and Lee's candid, experienced guidance helped us refine our pricing strategy, target market, and product goals. We left with a clear vision, practical strategies, and the confidence to make 2025 our breakout year. This course was an invaluable investment, and we highly recommend it to any entrepreneur starting or scaling a business.” - Craig Andrew, Truth Or Dare Coffee


Access “Introduction to Regenerative Coffee Farming” On-Demand for as little as $10 at the new Map It Forward On-Demand Learning Hub here: www.ondemand.mapitforward.coffee

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