[This Week On The Podcast] "Becoming a Big Coffee Trader" with Lennart Clerkx from This Side Up Coffee
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Welcome to another series on The Daily Coffee Pro Podcast by Map It Forward podcast for the week commencing Nov 4, 2024!
This week, we’re diving into two exciting topics that highlight the potential for innovation and resilience across the coffee supply chain while illuminating a lesser-discussed and darker side to how coffee trading is funded.
This Week on The Daily Coffee Pro Podcast: Values-Driven Coffee Trading
Our latest podcast series features Lennart Clerkx, co-founder of This Side Up Coffee, an independent coffee trading house based in the Netherlands that has an eye on strategically becoming one of the “Big Guys”. Lennart and I discuss whether values-driven coffee traders can stay true to their principles while navigating the challenges of a volatile market.
In this series, we also take a deep dive into the obstacles that usually prevent small traders from seeing their business vision through to its potential. There is a dark side to coffee trading that we’re not talking openly about.
Here’s the episode lineup:
Celebrating Success: Regenerative Coffee Farming Workshop
We’re thrilled to share that our recent “Introduction to Regenerative Coffee Farming” workshop was a huge success!
1,000+ tickets sold: A testament to the industry’s hunger for sustainable solutions.
Engagement thrives: The discussions in our WhatsApp groups are sparking collaboration and innovation across the supply chain.
Expanding languages: Future workshops will include even more language options to reach a broader audience.
For ticket holders, the workshop replay is available until November 15 after completing the survey (please check your emails for details on how to watch the replay). For those who missed out, the workshop will be available on demand after November 15.
Thank you to everyone who participated and contributed to this incredible milestone! Special thanks to our professors for the three online education events in English, Spanish, and Portuguese - Angela Barrero, Murilo Bettarello, Felipe Croce, Carlos Ordoñez, and João Araujo.
This project will progress in more languages the next time it is offered in 2025.
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