EP 742 Faisal Khan - Pioneering A Specialty Coffee Market - Map It Forward Middle East Podcast
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Welcome to the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.
Our guest on the podcast this series is Faisal Khan, the founder of Nomad Coffee Studio, the market leader in specialty coffee in Pakistan.
In this series, Faisal and Lee will discuss Pakistan as an emerging market and the intentional approach that Nomad Coffee Studio is taking to lay the ground for an industry that builds for the long term.
The episodes in this series are:
1. Pakistan - An Emerging Coffee Market - https://youtu.be/njDGg9kUabk
2. Pioneering A Specialty Coffee Market - https://youtu.be/E96HKybNiUU
3. Building The Pakistani Coffee Industry - https://youtu.be/hvOyg2E9NVg
4. First To Market In Pakistan's Emerging Coffee Industry - https://youtu.be/CxNVIlEjtpY
5. Pakistan's Coffee Industry Is Booming - https://youtu.be/8TvfUDUVxG0
In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar and Faisal discuss the untapped potential, economic context, and the pivotal role of barista education in shaping Pakistan's coffee industry.
Learn about the cultural dynamics, challenges, and entrepreneurial opportunities driving this exciting market's growth. Don't miss insights on the evolution of cafe culture and the importance of investing in people for a sustainable coffee economy.
00:00 Introduction to Building the Coffee Industry
00:48 The Rise of Coffee Culture in Pakistan
01:10 Sponsorship Message
01:49 Welcome and Episode Overview
02:08 Significance of Pakistan as an Emerging Coffee Market
02:51 Challenges and Misconceptions
03:48 Economic and Demographic Context
04:48 Comparing Tea and Coffee Markets
06:05 Social Dynamics and Coffee Shops
06:45 Foreign Investment and Tourism
09:03 Barista Training and Industry Development
13:56 Nomad Coffee Studios' Approach
17:38 Local vs. SCA Education
22:37 Future of Coffee Industry in Pakistan
27:06 Conclusion and Next Episode Teaser
27:41 Closing Remarks and Call to Action
Connect with Faisal and Nomad Coffee Studio here:
https://nomadcoffeestudio.com/
https://www.instagram.com/nomadcoffeestudio/
https://www.instagram.com/faisalshamskhan/
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The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar
https://www.mapitforward.coffee
https://www.instagram.com/mapitforward.coffee
https://www.instagram.com/leesafar
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🤑 This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops
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