EP 1153 Caleb Holstein - Green Coffee Buyers Need To Have A Plan - The Daily Coffee Pro Podcast by Map It Forward
This is the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.
The guest on this podcast series is Caleb Holstein, cofounder of Greensquare, an Australian-based green coffee sourcing and inventory management system.
In this podcast series, Lee and Caleb are exploring the new normal for coffee roasters in the volatility of this current coffee crisis.
In this episode of The Daily Coffee Pro by Map It Forward Lee and Caleb discuss the emerging new normal for coffee roasters in green coffee purchasing.
They delve into the importance of planning and forecasting, the impact of supply chain volatility, and the necessity of building strong relationships with suppliers.
Learn why it's crucial to understand harvest cycles, manage expectations, and remain adaptable in an ever-changing market.
00:00 Introduction: Complacency in Coffee Buying
00:36 Sponsor Message: Become a Coffee Consultant
01:14 Series Overview: The New Normal for Coffee Roasters
01:33 Challenges in Green Coffee Purchasing
01:51 Impact of Supply Chain Volatility
02:42 Adapting to Market Changes
03:59 The Role of Relationships in Coffee Buying
05:07 Importance of Understanding Harvest Cycles
07:11 Quality and Yield Considerations
12:26 Consumer Education and Communication
14:16 Building Long-Term Relationships
17:58 The Future of Coffee Buying
19:17 Conclusion and Next Episode Teaser
19:40 Closing Remarks and Call to Action
Connect with Caleb and Greensquare here:
https://www.linkedin.com/in/caleb-holstein-7410b0b2/
https://www.instagram.com/greensquare.co/
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🤑 This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops
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