The Daily Coffee Pro Podcast by MAP IT FORWARD

"Stop giving people free money and they'll come back to work?" is a sentiment that drove many people to believe that labor shortages would be done once government funding was cut. Government stimulus has ended in many countries and the labor shortages experienced in the hospitality industry only seem to be escalating. Why is this happening? What does this mean for our industry in the short to long term, and why will this be the reason that even successful coffee-focused businesses may fail? Check this episode for insight and share your thoughts in the comments.

Read More

The logistical issues coffee businesses of all sizes are experiencing in all areas of their businesses have caused chaos and mayhem in 2021. Shipping backlogs, increased freight prices, COVID outbreaks at manufacturing facilities and ports, staff strikes in manufacturing plants are all examples of the driving factors that are feeding this ongoing crisis which is driving inflation and doesn't look to be ending anytime soon.

Read More

In a recent MAP IT FORWARD coffee roaster's group coaching session, we took a question from a specialty coffee roaster asking what seemed like a peculiar question: "How do I compete with Nescafe?" The discussion that followed uncovered a number of interesting discoveries about Nestle's Nescafe new roasted coffee wholesale program being sold not to supermarkets, but to cafes! It begs the question, are the supply chain, logistical, and labor constraints we're living through, paving the way for further industry consolidation that sees powerful, cash-flushed brands like Nescafe (previously synonymous with instant coffee) make headway into the specialty coffee wholesale roasted coffee market?

Read More