1076 Kat Melheim - The Hope In Coffee - The Daily Coffee Pro Podcast by Map It Forward

This is the 5th episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest in this series is well known coffee educator and roaster, Kat Melheim also known on social media as @roasterkat. The theme of this series is "The Ego In Coffee".

In this final episode of the podcast series, Kat and Lee explore the hope within the coffee industry. They touch on various topics including standing up against manipulative individuals, the vast opportunities for leadership and innovation in coffee, and the exciting shift towards younger generations like Gen Z entering the field.

The episode highlights the struggles and potentials in coffee production, the impacts of climate change, and the importance of community and curiosity.

Lee and Kat reflect on their experiences and the hard work required to make a positive impact in the industry.

Furthermore, the episode provides insights into navigating challenges with empowerment and hope. Kat, representing RoasterKat and Coffee People Zine, shares her journey and emphasizes the creative force within the coffee community.

The podcast concludes on a note of encouragement for listeners to pursue their passions and contribute to a brighter future in coffee.

1075 Kat Melheim - Content Creation In Coffee - The Daily Coffee Pro Podcast by Map It Forward

This is the 4th episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest in this series is well known coffee educator and roaster, Kat Melheim also known on social media as @roasterkat. The theme of this series is "The Ego In Coffee".

In this episode of the podcast series, Kat and Lee discuss the intentionality behind creating content, contrasting those who aim for recognition and fame with those who seek to disseminate useful information and education.

Kat shares her journey of starting without a structured plan, focusing instead on sharing her learning and answering questions from both her audience and herself.

The episode delves into challenges like dealing with copied content without consent, the trap of seeking validation through social media, and the dilemmas around sponsorship and maintaining authenticity.

Additionally, they explore the notion of success in social media being measured by the education and value provided to the audience rather than mere likes or views.

1074 Kat Melheim - Coffee Roasters Telling Producers What To Do - The Daily Coffee Pro Podcast by Map It Forward

This is the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest in this series is well known coffee educator and roaster, Kat Melheim also known on social media as @roasterkat. The theme of this series is "The Ego In Coffee".

In this episode of the podcast series, Lee and Kat discuss the prevalent issues of gatekeeping and lack of transparency within the coffee industry.

They explore the secretive nature of coffee roasting and sourcing, and Lee shares a personal story about challenging misinformation in a popular online coffee publication.

The episode highlights the importance of open communication and sharing knowledge to foster industry growth, using @roasterkat's Instagram as an example of demystifying the coffee roasting process.

It also touches on the topic of cultural palettes and how perceptions of flavors, like raspberries and blackberries, can vary widely, suggesting a broader conversation about ego, education, and inclusivity in coffee tasting and production.

1073 Kat Melheim - Gatekeeping In Coffee - The Daily Coffee Pro Podcast by Map It Forward

This is the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest in this series is well known coffee educator and roaster, Kat Melheim also known on social media as @roasterkat. The theme of this series is "The Ego In Coffee".

In this episode of the podcast series, Lee and Kat discuss the prevalent issues of gatekeeping and lack of transparency within the coffee industry.

They explore the secretive nature of coffee roasting and sourcing, and Lee shares a personal story about challenging misinformation in a popular online coffee publication.

The episode highlights the importance of open communication and sharing knowledge to foster industry growth, using @roasterkat's Instagram as an example of demystifying the coffee roasting process.

It also touches on the topic of cultural palettes and how perceptions of flavors, like raspberries and blackberries, can vary widely, suggesting a broader conversation about ego, education, and inclusivity in coffee tasting and production.

1072 Kat Melheim - The Ego In Coffee - The Daily Coffee Pro Podcast by Map It Forward

This is the first episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest in this series is well-known coffee educator and roaster, Kat Melheim also known on social media as @roasterkat. The theme of this series is "The Ego In Coffee".

In this episode of the series, Kat and Lee discuss the pervasive issue of ego within the coffee industry. The conversation delves into how competitions and the desire for success can be both a positive drive and a potential trap for ego inflation.

They also explore the impact of social media platforms and the importance of using them responsibly to educate and empower rather than perpetuate gatekeeping.

Kat shares her journey from starting as a roaster's apprentice to becoming a recognized coffee educator and founder of the Coffee People Zine, highlighting the challenges of finding credible roasting information and the importance of making learning accessible to everyone.

Additionally, the discussion touches on the benefits of competitions in producing countries and the need to create platforms that foster community and learning without the downsides of competition.

The episode also addresses the fine line between striving for success and succumbing to ego-driven motives, underscoring the complexities of personal motives and community impact in the coffee industry.

1061 Bram de Hoog - Hope for The Future of Coffee? - The Daily Coffee Pro Podcast by Map It Forward

This is the 5th in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.

In this episode, Lee and Bram explore the challenges and opportunities within the specialty coffee industry, emphasizing the need for critical and innovative thinking to navigate these turbulent times.

They further discuss the impact of Nescafe's move into specialty coffee in Pakistan, the saturation of the specialty coffee market, and the necessity for businesses to differentiate themselves and manage expectations realistically.

It also highlights the importance of adjusting business models to meet consumer demands, the potential for market consolidation, and the role of innovation in ensuring the survival and growth of the coffee industry.

The show also touches upon the limitations of coffee competitions and the overall need for the industry to focus on concrete actions rather than empty gestures of community and innovation.

1060 Bram de Hoog - Is Coffee Going Away? - The Daily Coffee Pro Podcast by Map It Forward

This is the 4th in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.This episode delves into the consequences of the current status quo within the coffee supply chain, particularly focusing on its impact on producers.

This episode delves into the reasons behind the increasing speculation on whether coffee is going away, pinpointing labor shortages due to emigration and climate change as major challenges to coffee production.

Moreover, the conversation touches on the impact of price fluctuations on producers and the potential consequences of coffee farm consolidation by larger corporations and governments aiming to secure coffee supply.

Lee and Bram also highlight the potential for a loss in coffee diversity and quality due to these challenges but promises to explore hope for the future of coffee in the succeeding episode.

1059 Bram de Hoog - Challenging The Coffee Status Quo - The Daily Coffee Pro Podcast by Map It Forward

This is the 3rd in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.This episode delves into the consequences of the current status quo within the coffee supply chain, particularly focusing on its impact on producers.

Using Mercon's bankruptcy as a case study, the discussion highlights the precarious nature of the coffee trading business, exacerbated by rising interest rates and changes in the market.

The episode also covers the broader effects on the coffee supply chain, including the shift towards home brewing and roasting. It prompts listeners to reconsider the sustainability of current practices within the coffee industry, and how entities like Paso Paso are offering alternatives to traditional models that may be more beneficial to producers facing financial pressures.

Furthermore, the shift in coffee consumption trends towards origin countries and the growing practice of producers roasting for local markets are explored as potential challenges to the supply of specialty coffee.

1058 Bram de Hoog - A Roastery Owned by Producers - The Daily Coffee Pro Podcast by Map It Forward

This is the 2nd in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.

This episode features a discussion on the transparency and operational models within the coffee industry, particularly focusing on how roasteries operate and the potential benefits of increased openness about business practices for coffee producers.

Lee and Bram discuss the traditional specialty coffee supply chain and compare it to the innovative model employed by Paso Paso, which aims to eliminate middlemen, thus allowing coffee producers to share in the roastery's profits and decision-making processes.

Additionally, the episode covers the importance of transparency in roasteries' operations, the potential benefits for coffee producers in being more involved in the chain, and how this model could provide a more sustainable and equitable future for the coffee industry.

1057 Bram de Hoog - What Is Specialty Coffee Today - The Daily Coffee Pro Podcast by Map It Forward

This is the first in a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with first-time guest Bram de Hoog from Paso Paso Coffee Roasters - a unique coffee roasting brand based in Hannover, Germany, and co-owned and supplied by 9 producers from around the globe.

In this series of the podcast, Lee and Bram discuss the viability of specialty coffee in 2024 and beyond.

In this episode, Bram and Lee discuss the blurry lines distinguishing specialty from commodity coffee, addressing industry challenges like the increasing volatility across the coffee supply chain.

This conversation also touches on consumer perception, the integrity of coffee sourcing and pricing, and how both big and small businesses navigate the spectrum of quality versus cost.

The dialogue opens up crucial questions about the responsibilities of everyone in the supply chain, from producers to cafe owners, in upholding the true essence of specialty coffee while ensuring the sustainability of the industry.

922 Alan Jarrar: Critical Thinking in Coffee | The Daily Coffee Pro Podcast

This is the 5th episode of a 5-part series with coffee meme king, coffee roaster at Jokes Aside Coffee, barista, and cafe co-owner (Stav SE Espresso Bar), Alan Jarrar. Alan's Instagram account @50percentarabica plays the role of keeping the coffee industry entertained comedically while also offering up the opportunity for accountability within the industry. After a recent incident involving Squeaky Coffee and Nucleus Tools that created a meme storm on social media, Alan was invited onto the podcast to discuss the incident and more specifically, "Coffee Cults Within The Coffee Industry"

In this final episode of the series, we explore the value of cultivating critical thinking within the industry and how it will foster a more welcoming environment for growth and problem-solving in the future.

921 Alan Jarrar: Are Coffee Cults Causing Damage? | The Daily Coffee Pro Podcast

This is the 4th episode of a 5-part series with coffee meme king, coffee roaster at Jokes Aside Coffee, barista, and cafe co-owner (Stav SE Espresso Bar), Alan Jarrar. Alan's Instagram account @50percentarabica plays the role of keeping the coffee industry entertained comedically while also offering up the opportunity for accountability within the industry. After a recent incident involving Squeaky Coffee and Nucleus Tools that created a meme storm on social media, Alan was invited onto the podcast to discuss the incident and more specifically, "Coffee Cults Within The Coffee Industry"

In this episode of the series, we explore whether some of the cult-like practices that occur in the industry are healthy or whether they are causing damage to people, the idea of community, and the fabric of what the industry could be about.

920 Alan Jarrar: The Squeaky Coffee Saga | The Daily Coffee Pro Podcast

This is the 3rd episode of a 5-part series with coffee meme king, coffee roaster at Jokes Aside Coffee, barista, and cafe co-owner (Stav SE Espresso Bar), Alan Jarrar. Alan's Instagram account @50percentarabica plays the role of keeping the coffee industry entertained comedically while also offering up the opportunity for accountability within the industry. After a recent incident involving Squeaky Coffee and Nucleus Tools that created a meme storm on social media, Alan was invited onto the podcast to discuss the incident and more specifically, "Coffee Cults Within The Coffee Industry"

In this 3rd episode of the series, Alan unpacks the situation that unfolded in mid-2023 between coffee tool creator Squeaky Coffee (based in Thailand) and Sasa Sestic's Nucleus Tools (based in Australia)....from the perspective of his opinion.

919 Alan Jarrar: Cults Within Specialty Coffee | The Daily Coffee Pro Podcast

This is the 2nd episode of a 5-part series with coffee meme king, coffee roaster at Jokes Aside Coffee, barista, and cafe co-owner (Stav SE Espresso Bar), Alan Jarrar. Alan's Instagram account @50percentarabica plays the role of keeping the coffee industry entertained comedically while also offering up the opportunity for accountability within the industry. After a recent incident involving Squeaky Coffee and Nucleus Tools that created a meme storm on social media, Alan was invited onto the podcast to discuss the incident and more specifically, "Coffee Cults Within The Coffee Industry"

In this 2nd episode of the series, we dissect the prevalence of coffee cults within the coffee industry and explore why they exist within our industry culture.

918 Alan Jarrar: 50 Percent Arabica - The Coffee Meme King | The Daily Coffee Pro Podcast

This is the first episode of a 5-part series with coffee meme king, coffee roaster at Jokes Aside Coffee, barista, and cafe co-owner (Stav SE Espresso Bar), Alan Jarrar. Alan's Instagram account @50percentarabica plays the role of keeping the coffee industry entertained comedically while also offering up the opportunity for accountability within the industry. After a recent incident involving Squeaky Coffee and Nucleus Tools that created a meme storm on social media, Alan was invited onto the podcast to discuss the incident and more specifically, "Coffee Cults Within The Coffee Industry"

In this first episode of the series on The Daily Coffee Pro by Map It Forward Podcast, we ask Alan why his account @50percentarabica came about and why he feels it's so popular and impactful within the coffee industry worldwide.

#877 Todd McCarthy: Tips For Future Roasting Brand Owners | The Daily Coffee Pro Podcast

This is the 5th in a 5-part series with Business owner and Coffee Roasting Consultant, Todd McCarthy from Full Spectrum Coffee based in Coffs Harbour, Australia. In this series, having recently launched his latest coffee business, Full Spectrum, Todd gives us insight into 'Launching a Coffee Roasting Brand Today'.

In this final episode of the podcast series, Todd gives 5 tips for future roasting brand owners seeking to take a well-thought-out process to launch a coffee roasting business focused on values as well as profit.

#876 Todd McCarthy: Travelling To Coffee Origin | The Daily Coffee Pro Podcast

This is the 4th in a 5-part series with Business owner and Coffee Roasting Consultant, Todd McCarthy from Full Spectrum Coffee based in Coffs Harbour, Australia. In this series, having recently launched his latest coffee business, Full Spectrum, Todd gives us insight into 'Launching a Coffee Roasting Brand Today'.

In this episode of the podcast series, Todd shares what the value of his first origin trip to Colombia contributed to his approach to his coffee roasting brand Full Spectrum and to the way he talks about the coffee he purchases and sells.

#875 Todd McCarthy: Education Required To Launch Your Coffee Roasting Brand | The Daily Coffee Pro Podcast

This is the 3rd in a 5-part series with Business owner and Coffee Roasting Consultant, Todd McCarthy from Full Spectrum Coffee based in Coffs Harbour, Australia. In this series, having recently launched his latest coffee business, Full Spectrum, Todd gives us insight into 'Launching a Coffee Roasting Brand Today'.

In this episode of the podcast series, Todd unveils the broad spectrum of knowledge required to launch a coffee-roasting brand. While the obvious seems to be acquiring knowledge to roast coffee the way you want, the actual knowledge base required extends significantly beyond that.

#874 Todd McCarthy: Deciding How To Roast Your Coffee | The Daily Coffee Pro Podcast

This is the 2nd in a 5-part series with Business owner and Coffee Roasting Consultant, Todd McCarthy from Full Spectrum Coffee based in Coffs Harbour, Australia. In this series, having recently launched his latest coffee business, Full Spectrum, Todd gives us insight into 'Launching a Coffee Roasting Brand Today'.

In this episode of the podcast series, Todd gives us insight into the decision-making process for arriving at the roasting style you'll choose for your coffee roasting brand.

#873 Todd McCarthy: Launching a Coffee Roasting Brand | The Daily Coffee Pro Podcast

This is the first in a 5-part series with Business owner and Coffee Roasting Consultant, Todd McCarthy from Full Spectrum Coffee based in Coffs Harbour, Australia. In this series, having recently launched his latest coffee business, Full Spectrum, Todd gives us insight into 'Launching a Coffee Roasting Brand Today'.

In this first episode of the series on The Daily Coffee Pro Podcast by Map It Forward, Todd outlines the pros and cons he experienced launching a coffee roasting brand in 2023.

The Daily Coffee Pro Podcast by MAP IT FORWARD

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