EP 477 - Creating Value For All Your Stakeholders (The Daily Coffee Pro Podcast by MAP IT FORWARD)

In an ever-changing world and industry, decision-making is about more than just pricing. Increasingly, stakeholders want to know that their participation in the value chain is strengthening its longevity and not contributing to poor supply chain practices. In this episode of the podcast, we're discussing how to create value that keeps your stakeholders engaged and intact in your value chain.


Some reference material for you:

1. Brazilian Coffee Agronomist, Jonas Ferraresso on the MAP IT FORWARD Podcast helping us to understand the first 2 frost events:

https://youtu.be/tjyMgVtk42Q

2. This article, written by Jonas Ferraresso for Roast Magazine: https://dailycoffeenews.com/2021/07/12/frost-hits-brazilian-coffee-lands-extent-of-damage-not-yet-known/

3. Article by Alejandro Cadena, CEO from Caravela Coffee on the subject of needing to shift consumer prices after the frost events in Brazil https://caravela.coffee/project/a-pivotal-moment-for-specialty-coffee/

For information on our new Mastermind Group for building a successful online business as a Coffee Consultant or any of our other Mastermind Groups, heads to www.mapitforward.org/groupcoaching.


SPONSOR: BARATZA

http://www.baratza.com @baratza

This episode of the MAP IT FORWARD podcast is brought to you by manual brewing grinder manufacturer, Baratza. The company that’s known for innovation, value, quality, and consistency. Baratza designs precision burr grinders with a small footprint - perfect for both home and commercial environments. Head to www.baratza.com to pick up your favorite grinder today or enquire about becoming a wholesaler of Baratza grinders. Baratza - We Grind, You Brew.

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